The $3 billion perfume industry is set to bounce back by 2026, with a CAGR of over 8%, despite dismal sales during 2020.
While the whimsical nature of this popular Christmas gift didn’t match the serious nature of the last two years, it’s the perfect fit for the rejuvenation and growth that 2022 holds in store.
Perfume falls into the ideal middle ground when you’re looking for a gift. It’s neither too intimate nor too generic, and most people appreciate the luxury of a lovely scent.
If you’re new to the world of perfume shopping, and you’re looking for a gift for someone special, a woody fragrance is often the way to go. Find out why here.
Understanding Perfume Technology
Whether you’re shopping for perfume online or in-store, you’re bound to come across an array of terminology that’s enough to baffle your mind. These are some of the most common ones:
Top, Middle, and Base Notes
Notes refer to the ingredients of the perfume and how they interact with the wearer. All perfumes have top, middle, and base notes.
The top note is what you smell when you first sniff a perfume. It evaporates to reveal the middle notes, also called the heart. The base note is the scent that lingers on your skin for the longest.
Types of Perfume
The terms, Parfum, Eau de Parfum, Eau de Cologne, and Eau de Toilette refer to the ratio of alcohol-to-perfume in the bottle. For instance, Eau de Parfum has a perfume concentration of 16 to 20%. That means a 100ml bottle contains up to 20 ml of perfume.
Eau de Cologne has 8 to 10% perfume, while Eau de Toilette has 12 to 15% of perfume, and a Parfum contains up to 40% perfume.
Scent Profile
Scent profile refers to the composition of the perfume and how the ingredients act together. Different types of perfume profiles react in unique ways with each wearer, that’s part of what makes fragrances so special.
If you’re shopping for yourself, it’s best to spray a sample of the perfume on your pulse points and leave the store. Then go about your daily routine to see how it changes over time.
What Is a Woody Fragrance?
There are eight olfactory families in the realm of perfume. The warm group comprises Fougere, leather, and oriental notes, while the fresh group includes floral, citrus, and aromatic notes.
The chypre and woody families have characteristics of both main groups. That makes them suitable for most people.
That means the woody fragrance scent profile is your go-to when you don’t know which perfume to choose for someone. Woody perfumes are a delight, with citrus or aromatic head notes, and crisp, dry woody notes at their heart.
Ingredients, like sandalwood and patchouli, add depth, elegance, warmth, and richness to a woody fragrance.
Would you like your friend, colleague, or significant other to revel in the benefits of a woody fragrance? It’s easy to find perfumes from this popular family, but the variety of options may overwhelm you.
Finding the Ideal Woody Fragrance
Most retailers will advertise the type of perfume you’re looking at in the description. If you’re heading to a perfume store, you can simply ask someone to point you in the direction of the best woody fragrance.
If you want to impress the recipient, it’s best to choose one of the well-known perfume brands. These established perfumes originate from years of research. As a result, they suit most people.
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