Service marketing revolves around promoting and selling services, which often do not involve a tangible product, though sometimes they do. When businesses market these services to consumers, we call it service marketing. It’s a straightforward concept, but you might wonder why service marketing is important in the first place. Well, […]
The full form of OPD in insurance is Outpatient Department coverage. Essentially, this is the part of your health insurance that reimburses you for the money spent on doctor visits or clinic treatments that don’t require a hospital stay. OPD coverage is different from the portion of your insurance that […]
Gone are the days when Indian citizens were constantly concerned about their finances. Today, the concept of brand recognition is booming in India, creating vast opportunities for businesses to tap into this fast-growing market. And when it comes to top global brands, Adidas stands tall, especially in the sportswear industry. […]